Starter
$299/mo
Hire up to 5 Creators
Briefs, rights & payouts handled in-app
1 Job Listing · 30 Invites
Trusted By Top Brands Worldwide:
The Numbers That Power SideShift
One Platform for All Your UGC Campaigns
Source Creators.
No more cold DMs. Post once and creators from a 1M+ pool apply to you.
Stop Tracking In Sheets.
Every creator's views, engagement and cost in one place, not a spreadsheet somebody has to update.
Payouts Without The Weekend.
Pay twenty creators in one pass. Contracts, invoices and 1099s handled, so nobody has to own payouts as a job.
Fifteen Steps Down To Three.
Briefs, chat, approvals and payment in one thread per creator, instead of Slack plus email plus IG DMs.
Health & Wellness
Calvin
Health & Wellness
Elle
Health & Wellness
Makena
Health & Wellness
Bella
Health & Wellness
Abby
Health & Wellness
Shelly5.0United States
Health & Wellness
Noah
Health & Wellness
Calvin
Health & Wellness
Elle
Health & Wellness
Makena
Health & Wellness
Bella
SideShift's Influencer & Creator Database
Access 1M+ creators
SideShift gives brands access to 1M+ creators without relying on cold outreach to fill every campaign from scratch. That kind of creator volume matters when brands need speed, niche fit, and enough supply to test multiple angles at once.
Access 1M+ creators
SideShift gives brands access to 1M+ creators without relying on cold outreach to fill every campaign from scratch. That kind of creator volume matters when brands need speed, niche fit, and enough supply to test multiple angles at once.
Fill roles faster
The marketplace makes it easier to move from discovery to outreach to hiring in one workflow. Brands like Turbolearn and Brex did not win by coordinating creator relationships through scattered DMs; they won by turning sourcing into a scalable system.
Source for fit, not guesswork
A strong marketplace is not just about volume; it is about matching creators to your category, audience, and content style. Better fit leads to stronger briefs, stronger content, and more signal on what actually performs best.
Brands Love SideShift.
See why 3,000+ brands trust SideShift for creator-powered growth.
“SideShift was a huge help for us in the gen z hiring process. We were able to fill 100% of our creator hiring needs in just a few weeks through the platform. SideShift is a cemented go-to for us whenever we are in need of creators.”
Edward Tian
Founder, GPTZero
“SideShift is geared toward Gen Z and cuts through fluff on sites like LinkedIn and Handshake. I've seen better response rates, and with strong filtering, SideShift delivers the best candidates of any job board I've used. Recommend to any consumer startup focused on growth.”
Jeremy Gross
Head of US Growth, Amo
“Sideshift (and the team) are fantastic and real pros at UGC. They have a great talent network and comprehensive tool to allow someone of any experience level to launch a UGC campaign. The reporting tools are next level - we love having a single interface to see how everything is performing.”
Tyler Farley
Partnerships, Yik Yak
“The applicants have been super high quality! Unlike any platform I've used in the past.”
Luis Ocampo
Founding Team, Partiful
“We had no luck with traditional platforms to find high quality creator talent until we turned to SideShift. We filled all our hiring needs through the platform. SideShift is a cemented go-to for us whenever we need creators.”
Evan Dray
Co-Founder, Astra
“Replit moves fast, and we needed a way to get in front of developers at scale without relying solely on ads. SideShift made that possible. The sheer volume of organic content we were able to push out through their creators turned into real distribution and traction for us.”
Horacio Lopez
Revenue Operations @ Replit
The new standard for creator marketing
See why SideShift is the smarter choice for high-performing videos.
SideShiftDoing it yourselfHiring an agency
1M+ vetted creators apply to youPost the role and creators apply to you. You choose from people who raised their hand, instead of cold-DMing strangers who ghost.
Cold DMs, 80% ghosting
Small roster, limited options
Briefs, chat, scheduling — one placeBrief, message, and schedule every creator in one place, instead of juggling iMessage, Slack, and IG DMs.
iMessage + Slack + IG DMs
Weeks of back-and-forth
Performance dashboard, updated through the daySee views, engagement, and conversions per creator as they land, not in a monthly report you build by hand.
Spreadsheets
Monthly PDF (maybe)
One-click payouts, automated bonusesPay creators and trigger view-based bonuses from the dashboard. No manual Venmo runs, no chasing transfers.
Manual Venmo / bank transfers
Baked into the 5-figure retainer
Creators post from their accountsVideos go out from the creator's own account, so they read as real content, not an ad you placed.
You coordinate individually
Automated screening + scheduling, every applicant in 24 hrs.Screening and scheduling run automatically, so every applicant gets handled within a day without you in the loop.
Calendly + email + follow-ups
Agency handles it ($$$)
SideShift
Doing it yourself
Hiring an agency
1M+ vetted creators apply to youPost the role and creators apply to you. You choose from people who raised their hand, instead of cold-DMing strangers who ghost.
Cold DMs, 80% ghosting
Small roster, limited options
Briefs, chat, scheduling — one placeBrief, message, and schedule every creator in one place, instead of juggling iMessage, Slack, and IG DMs.
iMessage + Slack + IG DMs
Weeks of back-and-forth
Performance dashboard, updated through the daySee views, engagement, and conversions per creator as they land, not in a monthly report you build by hand.
Spreadsheets
Monthly PDF (maybe)
One-click payouts, automated bonusesPay creators and trigger view-based bonuses from the dashboard. No manual Venmo runs, no chasing transfers.
Manual Venmo / bank transfers
Baked into the 5-figure retainer
Creators post from their accountsVideos go out from the creator's own account, so they read as real content, not an ad you placed.
You coordinate individually
Automated screening + scheduling, every applicant in 24 hrs.Screening and scheduling run automatically, so every applicant gets handled within a day without you in the loop.
Calendly + email + follow-ups
Agency handles it ($$$)
Simple pricing for any creator volume
Scale your UGC output without scaling your costs.
Most popular
Growth
$499/mo
Hire up to 15 Creators
Briefs, rights & payouts handled in-app
2 Job Listings · 100 Invites
1 Job Boost
Scale
$999/mo
No cap on creators
Built for high-volume output
3 Job Listings · Unlimited Invites
3 Job Boosts
UGC vs Traditional Influencer Marketing
Why high-volume UGC wins
High-volume UGC outperforms traditional influencer campaigns on cost, speed, authenticity, and content rights — giving brands full control at scale.
Content Ownership
UGCFull usage rights — use across ads, organic, and email
TraditionalOften restricted to one channel or time window
Cost
UGCScalable, output-based pricing
TraditionalHigh per-post fees regardless of performance
Authenticity
UGCNative, organic style that blends into feeds
TraditionalOverly polished, sponsored feel
Volume
UGC250+ videos/month possible
Traditional1–2 posts per influencer per month
Performance
UGCPerformance analytics and view bonuses
TraditionalLimited reporting, no feedback loop
Rights Usage
UGCUse across organic and paid advertising campaigns
TraditionalCostly usage rights for paid advertising
High Volume UGC
Traditional Influencer Marketing
Content Ownership
Full usage rights — use across ads, organic, and email
Often restricted to one channel or time window
Cost
Scalable, output-based pricing
High per-post fees regardless of performance
Authenticity
Native, organic style that blends into feeds
Overly polished, sponsored feel
Volume
250+ videos/month possible
1–2 posts per influencer per month
Performance
Performance analytics and view bonuses
Limited reporting, no feedback loop
Rights Usage
Use across organic and paid advertising campaigns
Costly usage rights for paid advertising
FAQs
Common questions about the SideShift creator marketplace and UGC.
What is a creator marketplace?
A creator marketplace is where brands can discover, invite, and hire creators for campaigns. In SideShift, that marketplace is connected to campaign management, tracking, & creator payments, so teams can move from sourcing to execution without rebuilding the process elsewhere.
How do brands find the right creators?
How is this different from finding creators manually?
Can I use the marketplace for one campaign or ongoing hiring?
Do I still control who gets hired?
What happens after I hire a creator?
Post a brief. Creators apply to you.
Free for 7 days. Cancel before your trial ends and pay nothing.
Prefer a walkthrough? Book a demo