UGC Campaign Management

Run creator campaigns without the chaos.

Manage campaigns, creators, and payments in one place.

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Trusted By Top Brands Worldwide:

Brand 1Brand 2Brand 3Brand 4Brand 5Brand 6Brand 7Brand 8Brand 9Brand 10
Brand 1Brand 2Brand 3Brand 4Brand 5Brand 6Brand 7Brand 8Brand 9Brand 10

The Numbers That Power SideShift

700,000+ Creators

Already onboarded

1,000+ Brands

Actively hiring

5B+ Views

Delivered last 90 days

$100M+ Paid Out

To creators seamlessly

One Platform for All Your UGC Campaigns

Source Creators.

 Reach thousands of creators instantly.

Track Performance.

 See content, views, engagement, and conversions in real time.

Automate Payments.

 Handle payouts and invoices without manual work.

Manage Creators.

 Organize your roster and run campaigns seamlessly.

How SideShift Works for Brands

Creator marketing starts with proven talent

Social Networks & Relationship
Angela
Social Networks & Relationship
Madison
Social Networks & Relationship
Serena
Social Networks & Relationship
Renae
Social Networks & Relationship
Carly
Social Networks & Relationship
Ayo4.5United States
Ayo
Social Networks & Relationship
Max
Social Networks & Relationship
Angela
Social Networks & Relationship
Madison
Social Networks & Relationship
Serena
Social Networks & Relationship
Renae

Campaign Management Simplified

Keep campaign ops in one place

UGC campaigns break down when briefs, approvals, creator messages, and payments live across different tools. Centralized campaign management keeps everything easier to run, easier to track, and easier to scale across multiple creators at once.

Without campaign management, creator programs break down at scale. Briefs get missed, deadlines slip, and approvals pile up in inboxes. Campaign management keeps every creator, deadline, and deliverable organized in one place.

Keep campaign ops in one place

Keep campaign ops in one place

UGC campaigns break down when briefs, approvals, creator messages, and payments live across different tools. Centralized campaign management keeps everything easier to run, easier to track, and easier to scale across multiple creators at once.

Move faster with less admin

Move faster with less admin

When the operational side of creator marketing is organized, teams spend less time chasing details and more time launching campaigns. GPTZero launched 600+ TikToks in 1 month, which only works when the workflow behind the content is built for speed and efficiency.

Scale without losing control

Scale without losing control

Without campaign management, creator programs break down at scale. Briefs get missed, deadlines slip, and approvals pile up in inboxes. Campaign management keeps every creator, deadline, and deliverable organized in one place.

Brands Love SideShift.

See why 1,000+ brands trust SideShift for creator-powered growth.

SideShift was a huge help for us in the gen z hiring process. We were able to fill 100% of our creator hiring needs in just a few weeks through the platform. SideShift is a cemented go-to for us whenever we are in need of creators.

Edward Tian

Edward Tian

Founder, GPTZero

Company

The applicants have been super high quality! Unlike any platform I've used in the past.

Luis Ocampo

Luis Ocampo

Founding Team, Partiful

Company

We had no luck with traditional platforms to find high quality creator talent until we turned to SideShift. We filled all our hiring needs through the platform. SideShift is a cemented go-to for us whenever we need creators.

Evan Dray

Evan Dray

Co-Founder, Astra

Company

Replit moves fast, and we needed a way to get in front of developers at scale without relying solely on ads. SideShift made that possible. The sheer volume of organic content we were able to push out through their creators turned into real distribution and traction for us.

Horacio Lopez

Horacio Lopez

Revenue Operations @ Replit

Company

SideShift is geared toward Gen Z and cuts through fluff on sites like LinkedIn and Handshake. I've seen better response rates, and with strong filtering, SideShift delivers the best candidates of any job board I've used. Recommend to any consumer startup focused on growth.

Jeremy Gross

Jeremy Gross

Head of US Growth, Amo

Company

SideShift has shown us how much of a multiplier authentic, organic short-form content can be. Their creator network helped unlock a new layer of growth that traditional paid channels never could. It's a playbook every high-growth company should have in their arsenal.

Henrique Dubugras

Henrique Dubugras

Founding CEO @ Brex

Company

Plans that grow with your campaign volume

Start free. Scale when you need more creators and campaigns.

Starter

$199/mo

Hire up to 5 Creators

Typical output: 250+ videos/mo

1 Job Listing · 30 Invites

Most popular

Growth

$299/mo

Hire up to 15 Creators

Typical output: 500+ videos/mo

2 Job Listings · 100 Invites

1 Job Boost

Scale

$999/mo

Hire Unlimited Creators

Typical output: 1000+ videos/mo

3 Job Listings · Unlimited Invites

3 Job Boosts

UGC vs Traditional

Why managed UGC campaigns outperform ad hoc content

Structured creator management delivers consistent, on-brand content at scale.

Workflow
UGCAutomated brief-to-delivery pipeline
TraditionalManual coordination via email and DMs
Consistency
UGCBrand guidelines enforced at every step
TraditionalQuality varies with each freelancer
Speed
UGCLaunch campaigns in hours, not weeks
TraditionalWeeks of back-and-forth coordination
Tracking
UGCReal-time status for every deliverable
TraditionalSpreadsheets and guesswork
Scale
UGCRun 50+ creator campaigns simultaneously
TraditionalLimited by manual bandwidth

FAQs

Everything you need to know about managing campaigns on SideShift.

What is UGC campaign management?

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UGC campaign management is the system brands use to organize briefs, creators, deliverables, approvals, timelines, and payments. In SideShift, that workflow is designed to live in one place instead of being split across multiple tools.

Why does campaign management matter for creator marketing?

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Can I manage multiple creators in one campaign?

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How does SideShift help with approvals?

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Is this useful for one-off campaigns or ongoing programs?

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What happens after the campaign is live?

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Still have questions?

Launch Your UGC Campaign Today