Paste your website below. We read it, match creators from a 1M+ pool, and write the briefs. Vetted creators apply to you, often the same day, and you approve every one before a dollar moves.
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Loved by 3,000+ brands
The applicants have been super high quality! Unlike any platform I've used in the past.
From hiring creators to tracking performance to paying them out — all in one place.
AndrewSocial Launchpad
JettDTC House
Thienvu VoVO Creations
EmranStudley
BryceDawn Media
Head of UGC Program · Vert Ventures
“Having an all-in-one hub like SideShift is really invaluable when you're working in UGC”
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Avi
Zoe WuContent Farm
AndrewSocial Launchpad
JettDTC House
Thienvu VoVO Creations
EmranStudley
How SideShift Works for Brands
One Platform for All Your UGC Campaigns
Source Creators.
No more cold DMs. Post once and creators from a 1M+ pool apply to you.
Stop Tracking In Sheets.
Every creator's views, engagement and cost in one place, not a spreadsheet somebody has to update.
Payouts Without The Weekend.
Pay twenty creators in one pass. Contracts, invoices and 1099s handled, so nobody has to own payouts as a job.
Fifteen Steps Down To Three.
Briefs, chat, approvals and payment in one thread per creator, instead of Slack plus email plus IG DMs.
The new standard for creator marketing
See why SideShift is the smarter choice for high-performing videos.
SideShiftDoing it yourselfHiring an agency
1M+ vetted creators apply to youPost the role and creators apply to you. You choose from people who raised their hand, instead of cold-DMing strangers who ghost.
Cold DMs, 80% ghosting
Small roster, limited options
Briefs, chat, scheduling — one placeBrief, message, and schedule every creator in one place, instead of juggling iMessage, Slack, and IG DMs.
iMessage + Slack + IG DMs
Weeks of back-and-forth
Performance dashboard, updated through the daySee views, engagement, and conversions per creator as they land, not in a monthly report you build by hand.
Spreadsheets
Monthly PDF (maybe)
One-click payouts, automated bonusesPay creators and trigger view-based bonuses from the dashboard. No manual Venmo runs, no chasing transfers.
Manual Venmo / bank transfers
Baked into the 5-figure retainer
Creators post from their accountsVideos go out from the creator's own account, so they read as real content, not an ad you placed.
You coordinate individually
Automated screening + scheduling, every applicant in 24 hrs.Screening and scheduling run automatically, so every applicant gets handled within a day without you in the loop.
Calendly + email + follow-ups
Agency handles it ($$$)
SideShift
Doing it yourself
Hiring an agency
1M+ vetted creators apply to youPost the role and creators apply to you. You choose from people who raised their hand, instead of cold-DMing strangers who ghost.
Cold DMs, 80% ghosting
Small roster, limited options
Briefs, chat, scheduling — one placeBrief, message, and schedule every creator in one place, instead of juggling iMessage, Slack, and IG DMs.
iMessage + Slack + IG DMs
Weeks of back-and-forth
Performance dashboard, updated through the daySee views, engagement, and conversions per creator as they land, not in a monthly report you build by hand.
Spreadsheets
Monthly PDF (maybe)
One-click payouts, automated bonusesPay creators and trigger view-based bonuses from the dashboard. No manual Venmo runs, no chasing transfers.
Manual Venmo / bank transfers
Baked into the 5-figure retainer
Creators post from their accountsVideos go out from the creator's own account, so they read as real content, not an ad you placed.
You coordinate individually
Automated screening + scheduling, every applicant in 24 hrs.Screening and scheduling run automatically, so every applicant gets handled within a day without you in the loop.
See why 3,000+ brands trust SideShift for creator-powered growth.
“Sideshift (and the team) are fantastic and real pros at UGC. They have a great talent network and comprehensive tool to allow someone of any experience level to launch a UGC campaign. The reporting tools are next level - we love having a single interface to see how everything is performing.”
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Tyler Farley
Partnerships, Yik Yak
“The applicants have been super high quality! Unlike any platform I've used in the past.”
Luis Ocampo
Founding Team, Partiful
“We had no luck with traditional platforms to find high quality creator talent until we turned to SideShift. We filled all our hiring needs through the platform. SideShift is a cemented go-to for us whenever we need creators.”
Evan Dray
Co-Founder, Astra
“Replit moves fast, and we needed a way to get in front of developers at scale without relying solely on ads. SideShift made that possible. The sheer volume of organic content we were able to push out through their creators turned into real distribution and traction for us.”
Horacio Lopez
Revenue Operations @ Replit
“SideShift was a huge help for us in the gen z hiring process. We were able to fill 100% of our creator hiring needs in just a few weeks through the platform. SideShift is a cemented go-to for us whenever we are in need of creators.”
Edward Tian
Founder, GPTZero
“SideShift has shown us how much of a multiplier authentic, organic short-form content can be. Their creator network helped unlock a new layer of growth that traditional paid channels never could. It's a playbook every high-growth company should have in their arsenal.”
Henrique Dubugras
Founding CEO @ Brex
Why this exists
Every brand described the same week.
Sourcing in DMs. Tracking in a spreadsheet somebody had to update. One team told us they hired a person just to handle payouts. An agency counted fifteen steps between finding a creator and having a finished video.
SideShift is those steps collapsed into one place. Creators apply to you instead of you chasing them, you can see which ones are actually working, and everyone gets paid in a single pass.
$100M+ has been paid out to creators through the platform so far. What we build next is whatever brands hit a wall on this week.
Post a brief. Creators apply to you.
Free for 7 days. Cancel before your trial ends and pay nothing.
Yes. From $299/mo for the platform: hiring, campaigns, payments, and analytics in one place. Your creator budget is separate and fully yours. You set it and decide what each creator earns. Payouts carry a 3% processing fee.