Campus Social App – 25M views at a $1.1 CPM
Yik Yak ran creator content school by school for one month, reaching 25M views at a $1.1 CPM and a top 10 App Store position.
Read More
More Case Studies
9 case studies
Early
Photo Restoration App – 20M installs, 20x in 30 days
Remini, the AI photo enhancement app from Bending Spoons, replaced flat paid ads with creator-led content on SideShift. Installs went from 1 million on September 1 to 20 million by October 1.
Growth
Photo & Video Editing App – 185M views at $2.16 CPM
Picsart, the global photo and video editing app, worked with SideShift on a creator-led strategy that turned editing features into content people actually watch. 185M views at a $2.16 CPM over six months.
Enterprise
B2B Financial Platform – 5.1M+ views at sub-$3 CPM
Brex, the financial platform for startups and enterprise teams, ran 500+ videos in four weeks with SideShift and picked up 5.1M+ organic views at a sub-$3 CPM across TikTok and Instagram.
Growth
Consumer App – Top 150 App Store, 4x installs in 4 weeks
Cerca is a dating app that matches people through mutual contacts. Four weeks of creator work with SideShift put it in the App Store's Top 150 and quadrupled installs.
Early
VR Gaming Publisher – 10M+ views in 5 weeks, player growth + paid creative
Enver, a VR gaming studio, ran 250+ creator TikToks and YouTube Shorts over five weeks with SideShift and drove 10M+ organic views, a spike in player growth, and new creative for paid.
Growth
Consumer App – 5M views in six weeks, 25K downloads from one video
Astra is a social self-growth app for working through life challenges and understanding compatibility. SideShift posted 400+ TikToks in six weeks, drove 5M+ organic views, and one of those videos brought in 25K downloads on its own.
Growth
AI SaaS – 100x user growth in 30 days
Photogeniq had under 1,000 users and no way to get creator video in front of anyone. One month of creator-led TikTok work with SideShift grew the user base 100x and lifted paid conversions.
Early
Job Platform – 3x user base growth in 45 days
Migrate Mate's user base tripled in six weeks: 537 creator-led TikToks, 15M+ organic views, and one video that brought in 18K signups in a single day.
Growth
B2B SaaS – 421M views at a $0.13 CPM
GPTZero, the AI detection tool for LLM-written text, ran a five month creator campaign with SideShift that produced 421.2M views at a $0.13 CPM and over a million new users.
